All Smiles with Fiacla Dental
A clear vision to create a modern, fresh dental studio built on an ethos of gentle & caring dentistry. We gave Fiacla the full treatment.
sector
Dental
services
Brand Identity
Social Media Visual Direction
Website Design & Build
Content
UX Copywriting
Project Management
Training
Colour Palette for Fiacla Dental
We met with husband and wife duo, Niamh and Shawn early in their quest to create a new dental studio in the suburbs of Dublin City, Churchtown. We felt an immediate synergy with the pair who had a clear strategic direction for this new venture (Niamh) underpinned by an incredibly premium service offering delivered with a calm and steady disposition (Shawn). Starting right at the beginning with the selection of an appropriate name and finishing as the clinic doors opened, we appreciated greatly the creative freedom and trust instilled in us throughout the extensive process.
Fiacla Dental Brand Guidelines Overview
“We found something very special when we found Good as Gold. The team not only are exceptionally talented at what they do, but they put so much genuine care into their work and take pride in what they do. The team always strives for the best possible solution, fine tuning to a degree that other agencies simply would not take the time to do.
Good as Gold created an entire new brand for us when they developed Fiacla Dental Clinic, and we could not have even dreamed of how perfect the result would be.
If you're lucky enough to get a chance to partner with Good as Gold, grab the opportunity with both hands and enjoy the process.”
- Niamh Henry, Fiacla Dental
Dental Studio Photography by Storybord
The Fiacla Dental Signage, Churchtown, Co. Dublin
Our journey with Fiacla Dental began with an extensive branding process that included a blueprint for how to visually represent the brand on social media.
From there, we designed and built a user-friendly website integrated with the team’s chosen booking platform. This process included content strategy, copywriting and art direction for a website photoshoot.
As with many small businesses, website editing capabilities were important so the project finished with a training session and robust handover.
SPATIAL DIRECTION
The creation of a space that welcomed patients while at the same time providing a mental break in terms of a calm environment was key to the dental studio aesthetic. We collaborated with Fiacla on signage and consulted throughout the space fit-out to ensure the physical space matched up the brand guidelines, website and social media presence.
Website Homepage, Fiacla Dental
